BRANDING, NAMING, PACKAGING, CREATIVE DIRECTION
Trust the Source. Root Bioscience wanted to us to help them create a consumer-facing brand to feature their high-quality CBD tinctures and topical products. We came up with Naternal as a synthesis of “Nature” and “Maternal” which is a reflection of the brand as a trusted source of information and wisdom about solutions that can improve our daily lives. The Naternal brand experience seeks to provide the knowledge and ability to achieve these solutions from a source we know and trust.